Singer Amanda Palmer, desired to raise funds for her forthcoming solo album “Amanda Palmer & The Grand Theft Orchestra,” and surpassed an incredible $1 million dollars!
Palmer went to Kickstarter, a social crowdfunding platform, to tap into her social network of followers. Her fans gave generously for an album not yet produced, backstage passes and for Palmer to attend house parties.
Check out Palmer’s video which tells her story in a creative way that demands attention. Fans just couldn’t resist to be part of something so big. Does your organization have a fan base? How do you connect and engage with them?